Process intelligence gives GBS and shared services leaders a data-driven way to find their highest-ROI process optimization opportunities by capturing how work happens across IT systems and different teams.
Unlike traditional process mining (which only sees system logs) or consultant-led process mapping (which is slow and expensive), modern process intelligence platforms like KYP.ai deliver first insights in weeks and full payback in under 12 months. In this article we show you how.
The visibility gap in shared services
The scope of global business services has expanded dramatically through the advance of digitalization over the past two decades. What started as a way to centralize transactional back-office work now encompasses highly specialized shared services across financial planning, HR service delivery, IT support, customer experience analytics and risk management.
The latest opportunity comes in the form of generative and agentic artificial intelligence within the past 12-24 months. According to the Hackett Group’s 2025 CIO Agenda, 89% of executives across business functions are advancing generative AI initiatives to support this expanded mandate.
But expanded scope creates a visibility problem. The more processes a GBS organization takes on, the harder it becomes to understand what is actually happening across those operations. Most GBS leaders face one of three situations:
- Assumption-based decisions. Teams approve process changes and automation investments based on management gut feel rather than operational data. No baseline exists to measure against and no way to confirm whether expected savings will materialize.
- Consulting dependency. External consultants run manual process mapping exercises that cost six figures and take months to complete. By the time the final report lands, the operations have already changed.
- Incomplete system-level data. Organizations that have tried traditional process mining get data from ERP and CRM event logs but miss everything that happens between systems: the copy-paste workarounds, the manual handoffs and the tribal knowledge that keeps operations running.
This visibility gap is not just an inconvenience. Research cited in KYP.ai’s Executive Guide on Agentic AI found that 95% of organizations deploying enterprise AI fail to deliver measurable business value after 12 months. Without visibility into how work actually flows, you cannot target the right processes for automation and you cannot measure the impact of changes.
What many GBS organizations get wrong about process optimization
The traditional approach to GBS or shared services process optimization follows a familiar pattern:
- identify a process that seems inefficient, bring in consultants or an internal team to map it,
- build a business case based on estimated savings and then implement changes.
The problem is that each step introduces assumptions that compound into unreliable outcomes.
Consider a center of excellence running accounts payable for 15 countries. System event logs show invoice processing times and approval cycles, but they do not show the analyst switching between 4 applications to reconcile a single invoice. They do not capture the workaround where the team in Germany exports data to a spreadsheet because the ERP integration does not support their local tax format. They miss the fact that 30% of one team’s time goes to rework caused by incomplete purchase orders from a specific business unit.
Traditional process mining tools analyze what happens inside systems. Process intelligence software captures the full picture: what happens inside systems, between systems and at the desktop level where most of the actual work takes place. This distinction matters because the biggest optimization opportunities in GBS operations almost always live in the gaps between systems, not inside them.
How process intelligence closes the visibility gap for shared services
Process intelligence combines system-focused process mining algorithms with desktop-level task mining to create a 360-degree view of how work actually gets done. For GBS and shared services organizations, this means capturing three layers of operational data simultaneously:
- System interactions. How transactions flow through ERP, CRM and other enterprise applications, including cycle times, exception rates and approval bottlenecks.
- Desktop activity. How employees actually execute their work across applications, including which tools they use, how they navigate between systems and where they encounter friction.
- Process variations. How the same process runs differently across teams, geographies and individuals, revealing best practices and inefficiencies that system logs alone cannot detect.
This combined view makes process intelligence particularly powerful for GBS environments. Shared services centers typically operate across multiple countries, time zones and regulatory frameworks. A process that runs efficiently in one region may look completely different in another, not because of intentional localization but because of organic workarounds that developed over time.
Unlike traditional approaches that require months of manual observation or consulting-led workshops, process intelligence delivers first insights within weeks. The speed matters because it lets GBS leaders validate the approach with a focused pilot before committing to a full rollout.
Five GBS use cases where process intelligence delivers fastest ROI
Not all processes are equally good candidates for optimization. The highest returns come from processes that are high-volume, cross-functional and currently dependent on manual effort. Here are five GBS use cases where process intelligence consistently delivers the fastest payback:
1. Accounts payable and accounts receivable
AP and AR processes in shared services centers typically span multiple systems (ERP, email, document management) and involve significant manual effort for exception handling. Process intelligence reveals the actual cost of each exception type, identifies which vendors or business units generate the most rework and quantifies the ROI of automating specific sub-processes. Organizations typically see the clearest payback here because the process volumes are high and the cost per transaction is easy to measure.
2. HR service delivery
Employee onboarding, offboarding, benefits administration and payroll processing involve dozens of handoffs between HR systems, IT provisioning and department-level tasks. Process intelligence maps the end-to-end employee lifecycle as it actually happens (not as it was designed on paper) and identifies where delays, errors and redundant steps accumulate. This is particularly valuable for GBS organizations that centralize HR services across multiple countries with different regulatory requirements.
3. IT service management
IT support desks in GBS environments handle thousands of tickets per month across multiple tools. Process intelligence shows exactly how agents resolve each ticket type, which resolution paths are most efficient and where back-office automation can handle repetitive tasks. A common finding in GBS environments: agents spend significant portions of their time navigating between applications rather than solving the actual issue.
4. Finance and accounting operations
Month-end close, intercompany reconciliation and financial reporting involve tightly sequenced steps with hard deadlines. Process intelligence captures the actual execution pattern (including the manual interventions that nobody documented) and identifies which steps can run in parallel, which can be automated and which can be eliminated. For GBS organizations running finance operations for multiple entities, even small per-entity improvements compound into significant time savings.
5. Customer service operations
Contact centers and customer service operations within GBS structures generate enormous volumes of repetitive interactions. Process intelligence measures actual handle times by interaction type, identifies which agent behaviors correlate with faster resolution and quantifies the impact of system latency on productivity. Alorica, a global BPO, used this approach to achieve 952% ROI by identifying and prioritizing the highest-impact automation opportunities across their operations.
How to calculate your GBS process intelligence ROI
Building a credible business case for process intelligence requires more than estimating headcount savings. The most effective approach follows a structured methodology that speaks the language of CFOs and finance teams:
- Identify target processes and teams. Start with two or three high-volume processes where you suspect significant manual effort and variation. AP/AR and IT service management are common starting points.
- Measure the current state. Use process intelligence to capture actual time, cost and error rates across these processes. This becomes your baseline: real data from real operations, not an estimate from a consultant’s workshop.
- Model optimization scenarios. The data reveals specific automation and optimization opportunities. For each one, calculate the expected savings based on actual process volumes and costs.
- Compare against implementation cost. Factor in subscription, deployment and change management costs against projected savings.
- Project the payback period. Target break-even within year one. If the numbers do not support this, you are probably targeting the wrong processes.
- Validate with a pilot. Run a focused proof of concept on a single process or team to confirm the projected savings before scaling.
One critical insight from this methodology: the same automation tool can deliver radically different ROI depending on where you deploy it. A Microsoft Copilot license might produce a two-month payback for one role and a 26-month payback for another. Without process intelligence to show you which is which, you risk spending millions on automation that never pays for itself.
This is not a theoretical concern. According to HFS Research’s Put AI to Work Report, 65% of buyers cite poor data quality and availability as the top blocker to scaling AI. The data gap is not just about having data. It is about having the right operational context to make informed deployment decisions.
How KYP.ai supports GBS process intelligence at scale
KYP.ai’s Agentic Process Intelligence platform addresses the specific challenges that make GBS and shared services environments difficult to optimize. Here is how:
- Full-spectrum data capture. KYP.ai’s lightweight desktop agent (approximately 2% CPU overhead) captures both system-level and desktop-level activity without disrupting employee productivity. It works across Windows, macOS, VDI/Citrix environments and legacy systems, which matters for GBS organizations that typically run a mix of modern and older technology.
- Fast time to value. Carrier, a Fortune 500 manufacturer, identified 10% workforce optimization during a two-week proof of concept. The findings directly informed a multi-million dollar operational decision. This speed lets GBS leaders validate the approach quickly and build internal support with real data before committing to broader rollout.
- ROI-driven prioritization. The platform’s Business Transformation Engine calculates expected ROI for each discovered optimization opportunity and ranks them by business impact. This separates what can be automated from what should be automated.
- Agentic AI readiness. For GBS organizations planning to deploy AI agents, KYP.ai generates structured business context and production-ready AI agent code. This matters because, as KYP.ai’s CTO Mirek Bartecki has noted, AI agents need structured business context to operate effectively in enterprise environments.
- Enterprise-grade privacy. The platform anonymizes data at the point of capture, before any information leaves the employee’s workstation. This is particularly important for GBS organizations operating across multiple jurisdictions with different privacy regulations.
Recent industry analyst reports support the case for modern process intelligence in GBS. The Forrester Wave for Process Intelligence in Q3 2025 recognized KYP.ai as a Strong Performer in Process Intelligence Software, noting a “differentiating vision for improving work patterns” and awarding the highest possible roadmap score (5 out of 5). The Everest Group PEAK Matrix for Digital Interaction Intelligence 2025 named KYP.ai a Leader and Market Star Performer.
Get started with process intelligence across shared services today
Process intelligence for global business services is not a multi-year transformation program. It is a focused investment that can prove its value in weeks and deliver full payback in under 12 months. Here are the key takeaways:
- Start with two or three high-volume processes where you suspect the biggest gap between how work is designed and how it actually gets done.
- Use process intelligence (not assumptions or consultants) to establish your baseline and identify specific optimization opportunities with calculated ROI.
- Target break-even in year one. If the numbers do not support it, you are targeting the wrong processes, not using the wrong technology.
- Validate with a pilot before scaling. A two-week proof of concept is enough to confirm whether the approach works for your operations.
- Choose a platform that captures both system-level and desktop-level activity. System logs alone miss the majority of GBS optimization opportunities.
Ready to see what process intelligence reveals about your GBS operations? Book a demo with KYP.ai to start with a focused proof of concept.
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